It's a new dawn, a new day, and a new life?
Freshair Boutique
We are about to embark into the coldest season of the year, and even though it’s been a rough year (pandemic, everything) I’m looking forward to all the newness that fall brings. It’s been hard navigating the current standards of our culture as a business owner, AND a mother! Can I just say that I have never been in so many ‘emotional’ situations in my life! From the changing business standards and our changing social standards, I’m learning, growing and developing more and more each day!
if you don’t succeed…
While changes in my life are inevitable, I’m looking forward to the changes here, at the shop! The pandemic has forced us to re-evaluate how we currently run the business and how we HAVE BEEN running the business until the shut downs of 2019. This time we are challenged with how to stay open in spite of our stylists being unreliable because of illnesses. At first, we noticed that clients were cancelling and now, it’s the stylists! These cancellations and closures have slowly made us aware of how inconsistent and slightly unreliable a service industry can be. What to do? How do we solve this issue?
so many rules, so many changes
Full disclosure, I’m not sure what all the answers are, but I am here, ready and willing to find out! This day and age, online businesses are truly taking off! Our hair salon has not yet evolved to doing haircuts online but hey, maybe one day?
We can really feel the power of online sales when we deliberately make posts to move our followers to our site. E-commerce is a new area for me to learn about but like I said, new things are now my jam? We are hoping to develop a little more on this platform by offering unique items that are sustainably made/sourced and that will make your life easier, while staying local and close.
Our body wash and lotion have been exclusively used by all the Okwumabuas in my house! I prefer body wash over bar soap because I find the bar soap really dries my skin out. Freshwash (body wash) DOES NOT. It is almost like a cowash for your skin! It’s moisturizing AND cleansing at once! I love how it makes my skin feel during the shower and afterwards as well. The lotion is pretty great too, but I double up with shea in the cooler months as Freshbody (body lotion) is quite light. It’s great for the summer or if you need a light layer of moisture.
We have some other products available for a subscription services so that you don’t have to think about coming in to get your hair products or lifestyle products. You can sign up to have them automatically ordered and set up for delivery or pick up at your own convenience! We’re here to help you, help us, help you! 😉
just one step at a time buddy
As the year continues to unfold, we are hoping that some small changes will help keep our doors open for as long as possible. We are chnaging our salon software and will also be making changes here, to our website, in order to capture more sales. While cutting, coloring and styling hair is my main focus and the shops main source of revenue, this NEW way has made it almost impossible to see the future without more “digital” services.
The online store is open 24 hours a day and while my chair is not available all day everyday, freshairboutique.ca is. It’s seems like this is the number one way that we can make some financial progress without relying or depending on service providers. It makes me sad that folks are seeming less dependable these days, but that’s just how things are now. The sooner we accept the changes, the sooner we can move on.
remember the time?
Thanks to all who support us! You might be sitting in our chairs, or only shopping online, but either way helps and either way supports. Now that we are in the last quarter of the year, we really hope that all of you consider our online store while you’re shopping for back to school items or holiday gifts or whatever your heart desires. We are always open!
-p
